Viral Does Not Mean Verified The Alarming Rise Of Unsafe Baby Sleep Advice Online

A new investigation from ‘Consumer Reports’ sheds light on the dangerous information online, just as rates of infant deaths are rising. Misinformation about baby sleep safety is spreading fast online, making it harder for parents to know what’s truly safe. Trusted health programs that once shared clear guidance are shrinking, just as sleep-related infant deaths are rising. Experts say the best way to protect your baby is to follow pediatricians’ advice and always use a safe sleep setup, even when you’re exhausted. Trusted health programs that once shared clear guidance are shrinking, just as sleep-related infant deaths are rising. Experts say the best way to protect your baby is to follow pediatricians’ advice and always use a safe sleep setup, even when you’re exhausted. Many of us have been there—bleary-eyed, beyond exhausted, desperate for answers about how to make our babies sleep after hours, days, weeks, and months of little to no shuteye. So, what do we do? If you’re like me, you turn to the internet, praying to understand how other moms who portray such a pulled-together persona on social media do it all. How do they look so polished—so alert—with an infant at home? Platforms reward content that’s novel, reassuring, or visually ‘aspirational,’ not necessarily accurate,” she says. “A beautifully staged nursery, a baby sleeping on a pillow, or a ‘hack’ that promises better sleep will travel farther than a plain photo of a bare, flat bassinet.”

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